Fly fishing may not be top of mind while walking through San Francisco’s Financial District, but fantasies of casting in crystal clear rivers and commencing the day around a campfire are sure to materialize once you step inside Lost Coast Outfitters. The upscale sporting goods store specializes in top-of-the-line fly fishing gear, but shop owner George Revel has an eye for provisions that tug at the inner outdoorsman in all of us, such as indestructible Yeti coolers, leather-trimmed duffle bags from Filson, and classic Simms flannels in timeless red-and-black check. The grand historic Beaux Arts building only adds to the appeal, as does the 300-plus-bottle whiskey collection hidden behind a wall of waders and waterproof booties. Pro tip: Inquire about joining the exclusive Tin Cup Society to gain access to speakers, casting clinics, expeditions, and curated gear packages.
Lost Coast Outfitters
Jeffery Cross, AFAR Media
Lost Coast Outfitters
Jeffery Cross, AFAR Media
Lost Coast Outfitters
Jeffery Cross, AFAR Media
Lost Coast Outfitters
Jeffery Cross, AFAR Media
Lost Coast Outfitters
Jeffery Cross, AFAR Media
Lost Coast Outfitters
Jeffery Cross, AFAR Media
Lost Coast Outfitters
Jeffery Cross, AFAR Media
Lost Coast Outfitters
Jeffery Cross, AFAR Media
Lost Coast Outfitters
Jeffery Cross, AFAR Media
Lost Coast Outfitters
Jeffery Cross, AFAR Media
