What began in pre-war Italy as two small workshops in the Palazzo Spini Feroni on Via Tornabuoni has grown into a fashion empire and a brand synonymous with Hollywood glamour. A museum dedicated to the craftsmanship of Salvatore Ferragamo opened in this grand palazzo in 1995. The collection includes the wooden lasts, or forms, that Ferragamo used to shape shoes for stars like Marilyn Monroe, Audrey Hepburn, and Sophia Loren. Glass cases display some of the company's colorful and iconic creations—many that seem more sculpture than shoe. There is also a small space that hosts contemporary art exhibitions.