Marrakech

Marrakech has attracted visitors for nearly a millennium. The city first grew rich from camel caravans that brought gold and salt from the Sahara Desert, but today its lifeblood is tourism. Travelers come seeking the street performers in the historic Djemaa el-Fna square, the winding alleys of the centuries-old medina, and the endless array of handicrafts. In between cultural excursions, they recharge in a boutique riad and discover the rich spices of Moroccan cuisine. And the Berber carpet of your dreams is just a haggle and a glass of mint tea away.

An historic souk on the streets of Marrakech

Courtesy of Club Adventures

Overview

Can’t miss things to do in Marrakech

Marrakech beats to the rhythm of the Djemaa el-Fna, the square at the heart of the medina. Here, snake charmers, acrobats, and street food hawkers create a vibrant fusion of sounds, sights, and smells. Life in the old city unfolds before you. Walk in one direction, and you’ll reach imperial palaces and the minaret of the Koutoubia Mosque; go another way, and you’ll find ancient tombs. Surrounding you are alleys and souks selling almost anything your heart desires. When the sensory overload demands a break, head to the tranquil Jardin Majorelle or a hammam for a steam and a scrub. Finish your day with some fluffy couscous and drinks at a chic riad.

Food and drink to try in Marrakech

Tajines and couscous taste better in their native land, and Marrakech serves both Berber dishes with plenty of gusto. But there’s a lot more to sample, from roasted meats to fish from the Mediterranean and Atlantic coasts. The medina offers a dizzying array of street food, while stalls in the souk practically overflow with sticky treats. You can always find a nearby café for a restorative glass of mint tea or a freshly squeezed orange juice. And for a libation that’s a little stronger, Morocco has a thriving viticultural scene dominated by reds. Pair one with grilled lamb or a slice of pastilla, a sweet and savory meat pie.

Culture in Marrakech

Marrakech’s culture plays out in a variety of ways. Listen to storytellers in the Djemaa el-Fna, and the call to prayer as it floats over the medina. Take in the ornate mosaics, carved stucco, and painted wood of the city’s ancient palaces. These highlights date back centuries, but Marrakech has also made strides in recent years to bolster its modern cultural presence. The Marrakech International Film Festival attracts big Hollywood (and Bollywood) names. And an ever-expanding group of galleries showcase the next generation of Moroccan artists.

Shopping

Marrakech’s numerous souks will make you wish you had a larger luggage allowance. The city is a haven for artisans, and you’ll find many open-air markets filled with stands and traders hawking all types of goods and souvenirs. Silver-tongued merchants unfurl a succession of rugs, each more beautiful than the last, and then debate the price down to the last dirham. If they’re feeling cheeky, they may try to sell you the camel they claim transported your new carpet. You can also browse silver jewelry, intricately worked leather, argan oil cosmetics, and filigreed lamps. As you wander, you’ll see both traditional designs and contemporary ones created by young Moroccan artists.

Practical Information

New Year and Easter are peak tourism periods. Spring and fall are best for their warm temperatures and long days. The heat in July and August can be oppressive so you’ll want to know the location of a good pool or two. During Ramadan, the logistics can be awkward for visitors since many restaurants close during the day. Visas are not required for visits of up to 90 days. Menara Airport has buses and taxis to the city center. Insist that city taxi drivers use meters. The languages are Arabic and French. The currency is the dirham; ATMs are widespread. Tipping is expected: a dirham or two in a café and up to 10% in nice restaurants. Electricity is 220 volts, and sockets take round-pin European plugs.

Guide Editor

READ BEFORE YOU GO
Delta and United have unveiled new flights to West and northern Africa. These are the new routes—and we’ve shared what to do and where to stay when you get there.
HOTELS
These 19 hotels around the world immerse you in their destinations while carving out space for unhurried time together.
RESOURCES TO HELP PLAN YOUR TRIP
In the heart of the medina, not far from the entry to the souks and the main square, two French brothers have transformed a historic riad into an intimate, contemporary Moroccan hideaway. Opening onto two internal courtyards—one of which has a swimming pool—are seven rooms and suites, each named for a local spice (think saffron, nutmeg, and turmeric) and decorated in jewel tones like deep orange and royal purple. All have standard conveniences like hair dryers, toiletries, and air-conditioning as well as complimentary Wi-Fi.

The hotel’s public spaces are separated into a garden section, featuring trickling fountains and lots of flowers, and an oasis section, which houses the pool and a traditional steam hammam. The riad also enjoys a higher position than its neighboring buildings, resulting in particularly great views from the rooftop terrace. Here, you can take in the Atlas Mountains from the plush lounge chairs (each topped with a straw hat for extra sun protection), the fireplace, or the romantic dining tables, where you can enjoy cocktails or a candlelit dinner. Adding to its private home feel, Riad l’Orangeraie provides guests with a local cell phone to use while in town. The hotel is also available to rent out in its entirety for the ultimate house party.
For those who can’t decide between staying in a historic, riad-style inn in Marrakech’s old town or a larger resort in modern Ville Nouvelle, this boutique charmer provides the perfect compromise. Located in the leafy, upscale Hivernage neighborhood (a short taxi ride from both the medina and the French quarter), Dar Rhizlane occupies an Art Deco-era villa, where 20 rooms share space with intimate lounges, a fireplace-equipped library bar, and a verandah with views of the gardens and fountains. Named after exotic scents, guestrooms feature handpicked furnishings, traditional tilework, ornate bathrooms, and flattering mood lighting as well as a fireplace and some type of outdoor space. Also on-site is a pool ringed with loungers (open year-round and heated in the winter) and a small spa with a hammam (located in the main villa).

In addition to overnight guests, the hotel draws a regular crowd for its cuisine. Le Minzeh serves light fare on a raised platform overlooking the pool; Le Jardin offers seasonal, Mediterranean-inspired dishes along with garden views; and the gourmet Le Mimouna—considered one of the best restaurants in town—features a Moroccan-French menu and glam setting. Also available are cooking classes, which start with a stroll through a local market, as well as services like in-room dining, on-site parking, and a 24-hour reception, which bring some of those “big hotel” touches to what otherwise feels like a wealthy friend’s estate.
Surely one of the most extraordinary imperial relics of Morocco, the Palais Bahia (“the brilliant”) doesn’t disappoint. Built at the start of the 19th century by architect El Mekki for Si Moussa, the then chamberlain of Sultan Hassan I, the palace showcases a wide range of architectural styles hinting at the chamberlain’s playful spirit, especially after his son inherited it and added his own brand of flamboyant glamour to the place. Women’s quarters bedecked with crimson-and-mustard–striped ceilings, a marble-tile courtyard the size of a soccer field, and extensive salons lined by stained-glass windows are just some of the features of the 20-acre space. In 1912, General Lyautey, the governor of French protectorate Morocco, moved in and added creature comforts such as fireplaces and central heating. In so doing, he attracted a number of illustrious guests, among them the writer Edith Wharton. She described the palace this way: “They came, they built the Bahia, and it remains the loveliest and most fantastic of Moroccan palaces. Court within court, garden beyond garden, reception halls, private apartments, slaves’ quarters, sunny prophets’ chambers on the roofs, and baths in vaulted crypts, the labyrinth of passages and rooms stretches away over several acres of ground.” Follow Wharton’s lead and don’t miss it.
This delightful gallery is housed in one of Marrakech‘s elegant Saadian town houses, all creamy white plaster walls and subtle bejmat (unglazed terra-cotta) tiled floors. It’s the perfect setting for what began as owner-creators Hamid Mergani and Patrick Manac’h’s private and extensive collection of photographs that document scenes and portraits of Moroccan life over the past century. Today the foundation encompasses a whole lot more, with numerous collectors and photographers such as Daniel Chicault, Ana Muller, and Jean-Pierre Évrard donating or loaning from their own collections. There’s also a terrific little café on the roof for traditional Berber cooking and splendid views of the Atlas Mountains.
After a day of exploring and shopping, it’s a pleasure to pass through the wooden doors of this Relais & Chateaux hotel (near the Koutoubia Mosque and souks) and into a world of fragrant orange trees, poolside loungers, and fresh mint tea served on shaded terraces. Housed in a 1930s-era riad with three swimming pools, Villa des Orangers features 27 elegant rooms and suites, complete with decor like hand-painted tiles, latticed woodwork, arched doorways, and carved mantles as well as modern conveniences like air-conditioning, Nespresso machines, and smart TVs. As at all Relais & Chateaux properties, food is a priority here. Days begin with a generous breakfast of local cheeses and homemade jams, and end with a refined Mediterranean-meets-Moroccan dinner, which can be enjoyed al fresco or by one of the indoor fireplaces. Guests can also look forward to a five-room spa, known for its traditional Moroccan hamman ritual perfumed with roses and orange blossoms.
An oasis so idyllic, you might first think it’s a mirage, Hotel Fellah is an eight-acre retreat that fuses Moroccan culture with a hipster design aesthetic and a farm-to-table ethos. Locals, artists in residence, and guests mingle in the art center and library, and at the educational farm, kids groom donkeys, milk goats or collect eggs that are sold in neighboring villages. The small café opposite the swimming pool is run by Touco, a resident of nearby Tassoultante village. Don’t miss his tagine, or—even better—pick ingredients from the garden and ask him to show you how to make it.
Haj Mohamed has made his name both as one of Marrakech’s top antique dealers and, for over three decades, one of its top tour guides, with clients ranging from U.S. presidents to celebrities like Nicole Kidman and Brad Pitt. Both of his passions come together at his 11-room hotel, which he crafted with teams of skilled artisans and furnished himself. Set in an 18th-century riad, it features a traditional central courtyard and pool as well as warm, intimate guestrooms, complete with rich textiles, carved wooden doors, and cushy, low-slung seating. The same welcoming aesthetic can be found in the hotel’s common spaces, which include a small plunge pool, various pillow-laden lounges, a rooftop terrace, and a courtyard where guests can enjoy live music. Riad Kniza is also known for its gourmet Moroccan restaurant, which features just nine tables and requires reservations at least one day in advance, as the chef purchases ingredients fresh from the markets each morning.
Opened in 1946 as a restaurant (where the famous regulars included Churchill and Hemingway), La Maison Arabe later expanded to a small hotel, then grew again under its current French-Italian owner. Today, it features 26 garden- or patio-view rooms and suites, individually designed in either a traditional or slightly more modern Moroccan style. All have air-conditioning and heating (a must for the varied desert temperatures) as well as Wi-Fi, satellite TVs, and marble-and-granite bathrooms stocked with aromatic toiletries. Also available to guests is an idyllic swimming pool, around which the hotel serves a home-cooked breakfast each morning, and the clubby, 1930s-inspired Piano Bar, where guests can enjoy live jazz and pre-dinner drinks by the fireplace. When it’s time to unwind, head to the cozy spa for an array of face, body, and hamman treatments, all performed with products made exclusively for the hotel.

Much like in the past, La Maison Arabe revolves around food. Guests can choose between Le Restaurant, where a gorgeous fountain and hand-painted ceiling set the stage for authentic Moroccan fare, and the intimate, lantern-lit Les Trois Saveurs, which serves a sophisticated menu of French, Moroccan, and Asian dishes. Additionally, the hotel offers some of the city’s best cooking classes, which are open to outside guests. Led by a dada (a traditional Moroccan cook), the lessons take place either at the main hotel or the Country Club—a satellite property located 15 minutes away by complimentary shuttle, where students can also find a larger pool, lush gardens, a restaurant, and a bit of calm away from the bustle of the medina.
Commissioned in 2006 by Morocco’s King Mohammed VI, Royal Mansour is like a medina within the city’s Medina. Fifty-three private riads, each three stories high, feel like mini-palaces, with open-air courtyards and on-call butlers. Every detail is an homage to Moroccan craftsmanship, down to the gorgeous zellige ceramic tiles, intricately carved woods, and molded plasterwork created by local artisans.


From April onward, access to a pool is essential to your enjoyment of Marrakech—and canny entrepreneurs have ensured there’s something for every budget. The city has some mega-luxury treats within walking distance of the medina, like the poolside pavilions at the Royal Mansour’s Le Jardin and the pool that launched a thousand photo shoots at La Mamounia. Expect to spend upward of $80 just to get in. There are also plenty of accessibly priced options a little out of town. The top of our list are the ultra-deep, black-tiled, 115-foot long twin pools at the Beldi country club, where $40 gets you a pool pass, a sun lounger beneath the olive trees, and a slap-up barbecue lunch. It gets busy, though, so if you’re after something a little more serene, book a car to take you out to the Jnane Tamsna in the middle of the Palmeraie, where gloriously scented gardens and five serene turquoise pools are hidden away among the date palms. Pool access, including a three-course lunch that fuses Moroccan Mediterranean with more fiery Senegalese flavors, is about the same price. Out at the Fellah Hotel, up-close views of the mighty Atlas Mountains can be soaked up from a shabby-chic poolside terrace over lunch (not included) while rubbing shoulders with the foundation’s artists in residence. Pool access costs $22.
“The Medina is like Brooklyn in that there are all sorts of neighborhoods within it. The Old Jewish Quarter is still a very local place. It feels like Marrakech 30 years ago—a bit rugged and run-down, but it’s cool to wander around in. There are a bunch of shops selling herbs and spices and crafts such as jewelry.”-Moroccan artist Hassan Hajjaj This appeared in the August/September 2014 issue.