Jamaica

The birthplace of Bob Marley, reggae, and jerk cuisine, Jamaica packs a lot in its punch. The third-largest island in the Caribbean attracts millions of visitors every year, not least for its dazzling landscape of white sand beaches, 7,000-foot mountain peaks, waterfalls, and glorious sunsets. But beyond its iconic beach life, mega-resorts, and gorgeous scenery, it’s Jamaica’s deeply-rooted African culture and friendly people that catch visitors by surprise. Coupled with a “no problem” outlook on life, it’s no wonder Jamaica tops many a traveler’s bucket list. As the Jamaica Tourist Board aptly says, “Once you go, you know.”

Panoramic view of Montego Bay, Jamaica on a stunning spring day.

Photo By Dean Fikar/Shutterstock

Overview

When’s the best time to go to Jamaica?

Jamaica’s peak season runs mid-December through mid-April. The tourist crowd is at its highest from December through February thanks to breezy nights (a light jacket is recommended) and plenty of entertainment options. Little known is that discounts abound during summer and hurricane season, when crowds are few and temperatures only slightly higher. Room rates can get slashed up to 50 percent during this slow season, and it’s just as fun a time to go, if slightly quieter. Whatever time of the year you choose to venture to “Jamrock,” you simply can’t go wrong. Jamaica is the island that never sleeps.

How to get around Jamaica

Major airlines fly to Jamaica. Visas are not required of U.S. or Canadian visitors for stays of up to 90 days. Montego Bay’s Sangster International Airport is well-connected to the rest of the island via public and private transportation. Upon exiting the airport, hop into your resort’s shuttle or bus if you’re staying in Montego Bay. If heading to Negril and other parts, your best bet is to book a ride with Clives Transport Jamaica—an affordable, reliable, locally-owned company offering shared vans or private transfers.

Once at your destination, get the number of a trusted taxi driver from your guesthouse or resort. All licensed taxis have red license plates, but it’s safest to know your driver ahead of time. Individual drivers and tour operators offer long-distance excursions, or you can rent your own car with an international driver’s license.

Food and drink to try in Jamaica

You won’t ever starve on this foodie island. Jamaica has the best street snacks and shacks in the Caribbean—readily available, cheap, and tasty. From peanut pushcart vendors to jerk grills steaming roadside, and from stuffed patties and juicy fruits to windows dishing out boxed lunches of rice and beans with stew for under US$5, there’s no end to the belly-filling options. Casual restaurants and fine dining are just as satisfying; seating is often alfresco or seaside. Jerk centers are located throughout the island, perfect for families and anyone on a road trip, offering picnic-table seating and child-friendly menus of chicken and french fries. For the grown-ups, drinks don’t fall short, either. Early birds will love a cup of Blue Mountain coffee, and afternoons call for a cold Red Stripe and some bar hopping. Most locals grab a rum’n Ting while catching the sunset—Appleton dark rum or Wray & Nephew white rum with a splash of the Jamaican grapefruit soda called “Ting”—or a warm Guinness. Many tourists love their rum punch.

Culture in Jamaica

Every day in Jamaica is a cultural experience. Iconic activities include cooling off in the river, playing dominoes at the corner bar, stopping for jerk chicken or pepper shrimp roadside, dancing barefoot to live reggae on the beach, and hanging out late into the night at an impromptu neighborhood street party. Jamaica’s boisterous, fun-loving people have an intoxicating energy. Even if you’re just beachcombing in tourist havens Negril or Montego Bay, there’s no escaping the local flavor in Jamaica, and that’s what makes it “irie.” For more immersion, head to the hills of Cockpit Country and meet authentic Maroon and Rastafarian communities.

Jamaica is an island of year-round festivals, from food fests to annual reggae concerts and cultural celebrations. Keep a lookout for billboards and flyers, or ask anyone in town. Scheduling your trip around one of the festivals is a great idea, too. Pick either the first week of February for Bob Marley Birthday Bash celebrations and concerts in Negril, or July for the annual Sumfest concert in Montego Bay. If you’re into cultural ceremonies, don’t miss the Annual Maroon Festival in Accompong Town, held on the south coast during the first week of January. Then hop on over to the annual Jamaica Jazz & Blues Festival held the second or third week of January.

Local travel tips for Jamaica

As with any tourist destination, beware whom you befriend and trust your instincts. Generally, however, Jamaicans are some of the friendliest people in the Caribbean and want you to enjoy their country and way of life. Ultimately, beyond the gorgeous scenery, delicious food, and reggae music, it’s the people who make Jamaica a fun and fascinating destination unlike any other in the Caribbean.

English is spoken islandwide, as is patois.

The currency is the Jamaican Dollar, but U.S. currency is accepted everywhere. Just know the daily exchange rate because it often fluctuates.

Tipping is the norm, and it’s up to you how much you decide to give, as any amount is appreciated.

Electricity is on par with the U.S. and Canada at 110-120 volts, and unlike in many other Caribbean islands, the tap water is actually safe to drink.

Be aware that you may be approached, particularly in the tourist areas, with offers to purchase marijuana and other illegal drugs. Note that “ganja,” while plentiful on the island, is illegal! Tourism police and undercover cops regularly patrol the beach and tourist nightspots.

Road or beachside vendors can get a tad persistent, but a firm “no, thank you” will go a long way.

Crime exists in Jamaica as in any other destination, but the island is by no means unsafe to tourists. If anything, most Jamaicans go out of their way to ensure tourists are happy and safe. Petty thefts occur where opportunities arise—leave your valuables at home and don’t flash any jewelry or electronics.

Guide Editor

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RESOURCES TO HELP PLAN YOUR TRIP
If you’re staying on the east coast or close to Kingston, Wickie Wackie Live! is the place to be for some live reggae on the beach. For just a small entry fee, you’ll get to enjoy excellent local performances seaside—often held on Saturday evenings, 8 p.m. until midnight. There are onsite food and trinket vendors, as always, and the atmosphere is one fit for a wide audience, including families. Wickie Wackie is one of only a few live venues in Jamaica where up and coming artists get to show off their skills. Many made their debut here before rising to stardom.
A popular and new cultural attraction in Montego Bay, the Rastafari Indigenous Village offers a fun and insightful day of Rastafari history, music and food to anyone interested in immersing and learning about this unique group. The day begins with a hike to the village, reached by spelunking across a river, and a medicinal plant tour. It continues with various activities, including culinary demonstrations of Rasta “Ital” or organic, vegetarian dishes, drumming circles and stories on the evolution and struggles of Rastafari culture in Jamaica. It’s an easy reach—about 20 minutes from Montego Bay—and a good pick for those short on time.
Jamaica’s most touristy site—famous for being featured in the James Bond movie Dr. No.—is also one of its most beautiful, in spite of the countless bodies that visit and attempt the climb daily, both locals and tourists. The view of the falls is spectacular. And call it cheesy, but it’s actually fun trying to ascend stone steps while being splashed by 600-foot-high powerful falls that cascade down into a jade pool. Grab a licensed guide on-site if you need one, otherwise latch on to one of the human chains you’ll spot when you arrive. The falls are just a stone’s throw from Ocho Rios, so any route or shared taxi will make a stop here for a few bucks.
There’s a reason Blue Cave Castle (affectionately dubbed “BCC” by return visitors) has a following. Designed in the shape of a castle, it’s impossible to miss this dominating blue structure on Negril’s cliff side. Tower rooms offer dramatic views 50 feet above the sea, and yet surprisingly, rates start at $50 night and go up to only $120 for a stunning 2-floor “penthouse” suite on the top floor. Blue Cave is one of the West End’s best-kept secrets. Going to sleep in a castle to the immediate sound of crashing waves is a unique experience. Even if you don’t get to stay here, be sure to stop by the on-site Hideaway Eatery, owned and run by Chef Teddy, for a delicious lobster dinner.
A delightful peach-colored villa set directly on Treasure Beach, this Jamaican-owned guesthouse is a gem, and feels more like a vacation home than a hotel. There are six spacious guest rooms and two larger suites, each with their own patios or balcony with a glorious sea view. The interior is intricately decorated with carefully chosen African-themed paintings and sculptures, and the owner—who returned after many years in the US—takes pride in providing true Jamaican hospitality. There’s a bar and no restaurant on site, but that doesn’t prevent the large kitchen and staff cook from taking your daily orders for breakfast and dinner, dishing out excellent local specialties that are served poolside with the sea in front of you. It’s one of my favorite places to stay and get away from it all.
Pier 1’s greatest appeal is its setting: The open-air restaurant and nightclub occupies a pier that extends out into the Caribbean in Montego Bay. By day and into the early evening, the restaurant draws visitors and locals interested in a good meal with a stellar water view. At night, regular parties start late and run into the wee hours of the morning. Skip the noisy chain restaurant-bars down the street and try something more Jamaican, instead.
Who’s got the best view up in the Blue Mountains? It’s not Strawberry Hill, it’s the Jamaica Defense Force! The view from the military barracks and training ground—a short drive up from Mount Edge Guest House—is stunning, with the peaks and the coastline stretching ahead. Too bad you can’t stay here. But you can certainly get a ride up and quickly take in the scenery and a snapshot. If you’re lucky, you’ll spot the troops during a drill.
Located across the way from Half Moon Resort, Sugar Mill Restaurant is set on the grounds of an old plantation. Couples and small groups dine at candlelit tables either on a covered terrace or out on the lawn, and the splashing of the mill’s waterwheel and the chirping of crickets are an accompanying sound track to the top-notch service and Caribbean fusion menu. Order a bottle from the well-stocked wine cellar, visible as you enter the restaurant. For special occasions, a private table beside the waterwheel can be reserved. (In the mood for a lighter, slightly more casual meal? A tapas menu is available in the restaurant lounge.)
There’s no shortage of refreshing waterfalls in eastern Jamaica. But after Reach Falls, I’d say Somerset—also located on the east coast—is a close second in natural beauty. Somerset Falls’ cascades can be reached by hiking or by canoe ride along the river. Either way, it’s a stunning, still relatively verdant area teeming with bird life—resident parrots—and caves to explore. It’s easy to find too, ideal for a day trip from either Port Antonio or Ocho Rios. Look out for a billboard right off the paved northern highway, about an hour and a half north of Ocho Rios.
Port Royal, once known as the wickedest city on earth and the Sodom of the New World, revels in its pirate past. The once-great city, now a fishing port, was at its height in the 1600s, when numerous brothels and drinking establishments thrived on pirates’ plundered gold. In 1692, the effects of an earthquake submerged part of the port, a tragedy that has actually preserved the town from being torn down or built over. Entire buildings and streets are clearly visible just beneath the water. The town that remains on dry land offers visitors fascinating archaeological sites to explore, including fortified walls, cannons, and crumbling buildings.