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  • Cookbook author Jeff Koehler shares what it’s like to travel and eat in Morocco.
  • The frenetic market of Djemaa el Fna is Marrakech’s most iconic attraction (shopping or otherwise), but there’s much more for shoppers to explore. From the concept store 33 Rue Marjoelle, where you’ll find all of Morocco’s up-and-coming designers, to the high-end shops on Rue Yves Saint Laurent, named for the iconic fashion designer who called Marrakech home, to more traditional shops, shopping Marrakech deserves a week of its own.
  • Connect with the great outdoors without having to rough it out.
  • Just 50 miles north of the highest peak in the Atlas Mountains, Marrakech is a vibrant city that will let you dip into buildings from the 14th century just as easily as you can modern-day shops. When visiting Marrakech, spend a relaxed, dreamy morning in Jardin Majorelle before heading off to galleries, a museum dedicated to and the former home of fashion designer Yves Saint Laurent, or to snake charmers and other so-very-Marrakech wonders. Nicknamed the “Red City” for the clay used in many of the building, Marrakech is the best Moroccan city for an immersion course in the country’s culture, before you head off to explore the rest of Morocco.
  • Experience a hotel stay made for royalty.
  • From traditional Moroccan dishes like pigeon pastilla to a chateaubriand steak accompanied by one of the area’s sturdy-yet-subtle red wines, dining in Marrakech means an intoxicating mélange of North African flavors and European-inspired cuisine. Whether you’re on a day tour of tastes around the Red City or you’re spending a weekend in town, you’ll eat in central courtyards, high-end hotels, on balconies, and, if it’s a burger you’re after, the converted schoolhouse of Cafe Clock. One of the flavor threads through all of it: Morocco’s mint tea.
  • A weekend in Marrakech offers just enough time to take in the Red City’s gardens, the medina, and to tumble through the city’s souks and boutiques, your arms filled with purchases. Of course, the food: from traditional Moroccan dishes to European-inspired meals, and plenty of local red wine. Don’t miss a night of food stalls and snake charmers at Djemma el Fna. Tempting as it may be to stay put in Marrakech’s oldest section for the weekend, leave the medina to tour the stunning gardens French painter Jacques Majorelle left behind, and the museum dedicated to legendary fashion designer Yves Saint Laurent. And do go to a hammam on day one because, really, you’ll quickly see why it should be your daily habit while in town.
  • Ranging from historic riads to big-name resorts, hotels in the Red City are as magical as you’d imagine, with unique amenities like luxurious hammams, central courtyard pools, and rooftop terraces with sweeping views of the Atlas Mountains. Whether you want a place with mint tea, traditional Moroccan décor, or a restaurant once frequented by Winston Churchill, you can find it here, all in close proximity to attractions like the Jardin Majorelle, the Yves Saint Laurent Museum, Djemaa el Fna Square, Bahia Palace, and the Saadiens Tombs.
  • A journey into Morocco’s Berber territory, where tradition and modern life meet.
  • Place Ben Youssef, Marrakech-Médina 40000, Morocco
    While the story of Marrakesh is relived every day on its streets and in the medina, its museums allow you to slow the pace and take stock of it all. The Marrakesh Museum is housed in a wonderful 19th century palace, the perfect surroundings to show off its collection of traditional arts. The nearby Maison Tiskiwin offers a more eclectic and personal collection showcasing Marrakesh’s position as a trading stop for caravans coming from south of the Sahara. Perhaps the best way to travel back in time is at the Maison de la Photograhie, with its astounding collection of period photos of the city dating back over 120 years. Mortel/Flickr.
  • 32 Souk Jeld Sidi Abdelaziz, Marrakesh 40000, Morocco
    As one of the most innovative players on the Marrakech restaurant scene, Kamal Laftimi spearheads projects that are nothing if not showstoppers. This buzzy, green-on-green–tiled riad, bristling with courtyard banana trees, is a case in point. It’s a hip hangout by day for locals and expats who meet for coffees throughout the morning and pop into celebrated kaftan designer Norya ayroN’s little boutique, which occupies a small space on the first floor. By night, it sparkles with the light of hundreds of glittering candles while large extended families and cooing couples gather over Moroccan classics such as pigeon pastilla, vegetarian couscous, and chicken tagine with olives and raisins, as well as a handful of crowd-pleasing classics such as steak frites and burgers (no alcohol served).
  • Avenue de la Ménara, Marrakesh, Morocco
    Set halfway between the old town and “newer” neighborhoods like Ville Nouvelle, this 40-acre urban resort perfectly marries historic details with cosmopolitan style. Surrounded by views of the Atlas Mountains, it features a collection of low-slung buildings, set around Moorish-style gardens and two glittering swimming pools (one is family-friendly with integrated whirlpools, while the other is 131 feet long and only for adults). Other amenities include clay tennis courts, dedicated programming for both kids and teens, and a gorgeous spa for Moroccan hammam rituals and nourishing argan-oil massages.

    Catering to all types of travelers, the 139 accommodations range from spacious rooms in the main building to standalone pavilions, one-bedroom suites, private-pool suites, and villas with two or four bedrooms. All feature contemporary décor, handcrafted Moroccan accents, marble bathrooms, modern conveniences, and terraces or patios with views of the gardens or mountains. The poolside Azzera restaurant serves everything from flame-grilled meats to Thai papaya salads for lunch, while the romantic Inara lounge features cocktails and Moroccan cuisine made with herbs and spices from the resort’s gardens. Also on-site is Quattro, which serves a buffet breakfast in the morning, then morphs into an elegant Southern Italian eatery for dinner.
  • Dar Chmicha Route D'Ourika, Marrakech 40065, Morocco
    An oasis so idyllic, you might first think it’s a mirage, Hotel Fellah is an eight-acre retreat that fuses Moroccan culture with a hipster design aesthetic and a farm-to-table ethos. Locals, artists in residence, and guests mingle in the art center and library, and at the educational farm, kids groom donkeys, milk goats or collect eggs that are sold in neighboring villages. The small café opposite the swimming pool is run by Touco, a resident of nearby Tassoultante village. Don’t miss his tagine, or—even better—pick ingredients from the garden and ask him to show you how to make it.
  • Rue Bin Lafnadek
    This delightful gallery is housed in one of Marrakech‘s elegant Saadian town houses, all creamy white plaster walls and subtle bejmat (unglazed terra-cotta) tiled floors. It’s the perfect setting for what began as owner-creators Hamid Mergani and Patrick Manac’h’s private and extensive collection of photographs that document scenes and portraits of Moroccan life over the past century. Today the foundation encompasses a whole lot more, with numerous collectors and photographers such as Daniel Chicault, Ana Muller, and Jean-Pierre Évrard donating or loaning from their own collections. There’s also a terrific little café on the roof for traditional Berber cooking and splendid views of the Atlas Mountains.