The Vera Hotel
Lilienblum St 27, Tel Aviv-Yafo, 6513102, Israel
| +972 3-778-3800
The Vera HotelWhy we love it: A boutique hotel that highlights local designers in an industrial-chic setting
- A minimalist design with thoughtful accents made by locals
- A hot location surrounded by bars and restaurants
- Two-level rooftop with views of the White City
Just off the Bauhaus building-filled Rothschild Boulevard at the intersection of the artsy Neve Tzedek and hipster Florentin neighborhoods, the Vera has managed to make an old office building from the 1950s into a fashionable, industrial-style boutique hotel. Oozing Tel Aviv cool, the 39 spare rooms designed by Yaron Tal Studio maintain the roughness of the office building with raw floors and walls, while inserting high-quality materials and textiles—and plenty of greenery. Design-conscious couples will appreciate details like organic toiletries from local brand Arugot, sleek lighting by local designer Ohad Benit, and supersoft hooded robes in a shade of gray that match the unplastered concrete walls. A partnership with local lifestyle magazine Telavivian to produce the hip and informative The Vera Magazine (which is on every nightstand) provides an array of fun, local activities and offerings around the city. Or, check with the friendly and knowledgeable staff for a nearby trendy restaurant, bar, or gallery recommendation (renowned restaurant North Abraxas is right across the street). Guests can even borrow a complimentary bike to explore the city.
Although rooms are a bit small, the communal areas provide comfy spaces to unwind. The lobby features a Brooklyn-style tin ceiling, a bar with craft cocktails, and a complimentary wine vending machine that dispenses local bottles. Daily breakfast with plenty of seasonal produce is served there, or on the outdoor patio. Or, head up to the two-level wooden rooftop for tastefully placed planters and modern yet cozy furniture to lounge on—there may even be a yoga or pilates class up there to join.