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Noryangjin Fish Market
Noryangjin is Seoul’s largest fish market. Two large buildings hold over 700 vendors who primarily make a living through early morning wholesale auctions. During the rest of the day, every imaginable type of seafood is for retail sale, from fish to king crabs to octopus. Visitors can select a catch of the day on the bottom floor of the new building. The vendor will guide them to a partner restaurant on the second floor to have it prepared or incorporated into a dish from the menu. Sashimi lovers should try “hoe,” the Korean version sliced raw fish. The upstairs restaurants will serve it with rice, banchan side dishes, and a beverage.