The mobiles hang from the ceiling and the display windows flaunt small-scale architectural wonders at JaZams, a toy store geared toward mini Ivy-Leaguers. The children’s book section is one of the more extensive I’ve seen, with innumerous Caldecott Medal winners and a catalog that includes French-language editions of classics, like Where the Wild Things Are. This is the kind of place that sells starter acoustic guitars and Circe du Soleil-brand juggling balls, but it still manages to evade pretension by charming the hell (sorry, “heck”) out of anyone who comes through its doors.
By Martin Fritz Huber, AFAR Contributor
25 Palmer Square E, Princeton, NJ 08542, USA
Sun 11am - 6pm
Mon - Wed 10am - 6pm
Thur - Sat 10am - 9pm