Kona's high elevation, frequent cloud cover and rich volcanic soil produce some of the world's finest java. Hundreds of coffee growers populate the Big Island, including Greenwell Farms (free tours continuously from 8:30 a.m. to 4:30 p.m.) and Mountain Thunder Coffee Plantation (free hourly tours from 10 a.m. to 4 p.m.). The Kona Coffee Living History Farm also remains a popular stop. Taking home savory souvenirs? Make sure the label shows at least 50 percent Kona beans for a true taste of the area.