Situated along the bustling, tree-lined avenues of Gangnam, Hotel La Casa is a concept hotel created by one of Korea’s most popular lifestyle and furniture stores, Casa Mia. Known for clean lines and modern touches, the brand is the South Korean equivalent of Ikea. The welcoming lobby is decorated like a cozy study with book-lined walls, plush couches, and picture windows. The 61 rooms of Casa Mia’s flagship design hotel, which opened in 2011, look like pages of a catalog come to life. Rich wood, ample white space with pops of color, and kitschy decor items are meant to make guests feel right at home. Love your pillowcase, the bath towels, or the cute alarm clock next to your bed? The first three levels of the hotel are a massive Casa Mia retail store where guests can purchase items found in their rooms.
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Gangnam is one of Seoul’s hippest design, fashion, and art districts, and Hotel La Casa is an excellent base from which to explore the trendy neighborhood. Check out the quirky boutiques and coffee shops of Garuso-gil, and while you’re at it, stop by the surprisingly interesting Simone Handbag Museum where the collection of purses spans six centuries. If it’s designer labels you’re hankering for, Apgujeongdong boasts Seoul’s own version of Rodeo Drive. Countless restaurant options are sprinkled throughout the neighborhood, from trendy brunch spots to the city’s best bacon cheddar fries. Hotel La Casa is situated in a prime location, within easy walking distance of two subway stations and the Han River. Taxis and buses are also plentiful and cheap.
Need to Know
Rooms: 61 rooms, 5 suites. From $130. Check-in: 3 p.m.; check-out: noon. Dining options: Casa Meal is Hotel La Casa’s signature restaurant serving Italian fare such as pizza, pasta, and the restaurant’s freshly baked bread. The open space exudes a cafeteria-style vibe, with long tables perched under a ceiling boasting exposed lighting and pipes. Spa and gym details:There is no spa at Hotel La Casa, but there is a well-equipped fitness room.
Who’s it for: Business travelers and visitors to Seoul who appreciate homey-yet-stylish surroundings and who prefer to stay in the action of the Gangnam neighborhood. Our favorite rooms: The deep soaking tubs in the suites are a fantastic way to unwind after exploring the streets of Seoul. We also love the elegant grand piano gracing the naturally lit dining room of the loft house suite. The city on two wheels: The hotel offers bicycle rentals if you’d like to explore the streets or the nearby bike trails along the river.