Butterfly is a chain of boutique hotels around Hong Kong, each hotel identified by the street on which it is located. Prat Avenue is right in the thick of Tsim Sha Tsui, just a few minutes' walk from, well, everything: Nathan Road, the Hong Kong Museum of History, and the Avenue of Stars are all nearby, and there's a bedlam of restaurants, bars, and shopping in the surrounding streets. Tsim Sha Tsui MTR station is just three minutes away.
The hotel itself is clean, modern, and decorated in bright colors, and our Superior room had an extremely comfortable queen-size bed, a large flat-screen TV, and a spacious bathroom. That the hotel feels slightly impersonal is not a problem, because you'll want to spend as much time as possible outside. For the same reason, it's good that breakfast is not offered: It allows you to get out and explore the local eateries.