By Nicole Solis  August 18th, 2009 10:35 am  |  Comments (0)

Is India ready for a craft-beer renaissance? On Global Post, Jason Overdorf examines the challenges facing TVB Craft Brewers as it reintroduces India Pale Ale and other craft beers to India:

India’s alcohol market is governed by arcane rules designed to encourage local production and discourage consumption, so distillers and brewers here never had to worry excessively about quality. A handful of brewers enjoyed a near monopoly, with the result that Indian beer is manufactured with inferior malt and malt-substitutes like rice flakes — as well as a syrupy preservative called glycerine. It’s not uncommon for two bottles of the same brand of Indian beer to taste completely different from one another.

[via Global Post]